AYUNA - soap

AYUNA - soap

Nourishing Artisan Soap

Ideal for all skin types and obtained from Borage, Olive and Coconut oil, this artisanal bar cleanses the skin in a creamy and extremely gentle way. Adding Activated Vegetable Charcoal to the formula allows the skin to deeply detoxify. The result is smooth, clean and revitalised skin that looks radiant.

Sustainably crafted with ingredients from the Mediterranean, Ayuna's Soap Collection provides a delicate sensation of cleanliness and silk, transforming your daily routine into a moment of pleasure.

• removes makeup
• leaves skin soft & flexible
• restores luminosity & radiance

Ayuna makes its 100% natural and biodegradable soaps through a chemical process in which a fatty element is neutralised in a basic aqueous medium to generate soap + glycerine. This reaction is known as Cold Saponification, a method involving: mixing together ingredients, saponification and sedimentation or curing.

Unlike conventional industrial processes, artisanal cold saponification is a much lengthier and more delicate process involving no heat, that guarantees the formula retains all properties of its ingredients, as well as a very high natural glycerine content (at least 7-8%). By using top-quality raw materials, the artisanal cold process does not require repeated washing of the mixture, which is typical in the industrial process—thus reducing its water footprint and making it a much more sustainable and eco-friendly technique.

Ayuna offers a range of artisanal facial cleansers for prepping the skin, even for the most delicate of complexions. SOAP is a multifunctional product that empowers those who use it, allowing them to enjoy the cleaning that suits their every need: a smooth and creamy cleansing to remove all traces of impurities and make-up; foaming ideal for oily skin and visible pores and aqueous, perfect for delicate skin and removing make-up from the eyelids and lips.

• for all skin
• ageless
• genderless
• all skin concerns
• all skin types, including sensitive ones
• face, neck & eye contour

How to use:

Cleanse: Mix with water until foamy. Gently massage over the face, neck and décolletage, focusing on areas of concern. Remove with water and dry.

Deep Cleanse: Activate using a cosmetic brush and water to create a creamy foam, then massage onto the skin. Apply warm moist towels onto the skin for 5 to 10 minutes. Next, thoroughly cleanse the t-zone area without irritating the skin. Remove with warm water and dry.

INGREDIENTS: Sodium olivate, sodium cocoate, water (aqua), glycerin, fragrance (parfum)*,charcoal powder, borago officinalis seed oil, tocopheryl acetate.

*Natural Essential Oil-based Fragrance (Gurjum Balsam, Frankincense, Myrrh, Chamomile, Rosemary, Bucchu)

Free of ingredients of concern. Vegan Friendly.